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RMIT University

  • 45% international / 55% domestic

Graduate Certificate in Digital Marketing Leadership

  • Graduate Certificate

Lead digital transformation in marketing

Key details

Degree Type
Graduate Certificate
Duration
8 months part-time
Study Mode
Online
Intake Months
Jan, Mar, May, Jul, Aug, Oct
Domestic Fees
$14,880 per year / $14,880 total
International Fees
$14,880 per year / $14,880 total

About this course

Know how to transform marketing for the future

If you're a marketer, you'll know that your work landscape is changing quickly. With a constant barrage of apps, technologies and tools, as well as changing consumer demands, it can be overwhelming to know how to implement a comprehensive marketing plan for the future.

Created in collaboration with industry partners and academics, RMIT Online's Graduate Certificate in Digital Marketing Leadership is designed to prepare experienced marketers to lead digital transformation in marketing.

With RMIT Online, you will gain skills to lead the way and transform the marketing function in your organisation. You will learn how to select marketing technology, connect data systems and implement strategic partnerships - all so you can drive greater value through customer-first marketing strategies.

Step up with confidence and lead your organisation towards multi-moment digital marketing maturity.

Co-designed with R/GA, a leading innovation and marketing agency that helps brands grow by enabling them to change.

Entry requirements

RMIT Online postgraduate students must meet minimum academic requirements, and international students must have a proficient level of English. You can find more details below.

Study locations

Online

What you will learn

Know how to lead digital transformation in marketing

Gain confidence as you devise and lead digital and technology transformation in marketing to best deliver on an organisation's marketing objectives.

First-to-market program for an in-demand skillset

Be certified by the only qualification to help you upskill in digital transformation in marketing, giving you a competitive edge in the job market.

Accelerated and immediately applicable

Learn immediately applicable skills to solve problems and lead digital transformation in marketing, now and in the future.

What you will study

The RMIT Online Graduate Certificate in Digital Marketing Leadership program is comprised of four core courses.

Graduate outcomes

Graduate satisfaction and employment outcomes for Business & Management courses at RMIT University.
85.8%
Overall satisfaction
84%
Skill scale
76.6%
Teaching scale
86.3%
Employed full-time
$86k
Average salary