Innovation, entrepreneurship and digital communication are key qualities required by the leaders of tomorrow.
The Bachelor of Business and Enterprise, Bachelor of Arts develops these qualities, combining business management skills with a focus on humanities and communication.
You will build core capabilities to support business decision-making, with foundational knowledge in business law, economics and accounting with the opportunity to major in a range of subjects from both business and arts disciplines. You may also elect to specialise in accounting or financial services.
This double degree is a pathway to multiple career options, from journalism to policy development, management to design, public relations to banking and beyond.
Majors available in the Bachelor of Business and Enterprise include:
Specialisations available in the Bachelor of Business and Enterprise include:
Majors available in the Bachelor of Arts include:
Graduates have access to a wide range of career options in fields ranging from marketing, product management, management, banking, accounting and finance to communication industries, community relations, journalism, cultural policy, management and administration, education, government, publishing, public service, multimedia design, creative and cultural industries.
To be eligible to receive the Bachelor of Business and Enterprise, Bachelor of Arts, students must complete the equivalent of 32 units (384 credit points), comprising: