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Empired Ltd

  • 500 - 1,000 employees

Toyota NZ's customer experience journey

Shaun Crooks from Toyota NZ shares their customer experience transformation journey – it’s quite a road trip!

Toyota NZ changed its approach to the car buying process, putting the customer’s needs and desires at the heart of everything they do. With a technology platform and partnership in place to support this core focus, Toyota redefined the car buying experience.